Roku Select Series QLED 4K TV (55”) — The Bigger, the Better

If you’re anything like me, you love tech that gets out of the way and just works. The new Roku Select Series QLED 4K TV, which I tested in the 55” size (though let’s be honest—I’ve got my eyes on that glorious 75”), is exactly that. Fast. Easy. Visually clean. And with a price that doesn’t feel like a luxury tax.

First Impressions: Simplicity with Punch

It took me just 25 minutes from unboxing to wall-mounted installation—not bad considering the premium vibe this TV gives off. The design is sleek and unpretentious. Navigation? Lightning fast. Setup? Intuitive. The Roku OS remains one of the easiest and cleanest in the streaming game. And in a world where you’ve got 17 remotes collecting dust, this thing even has a built-in remote finder—a clever little win for anyone who’s lost one in the couch cushions.

The Screen Test: Baby Driver Opening Scene

For my usual “screen test,” I fired up the Baby Driver opening scene — a go-to for its high-octane mix of visuals and sound. I paired it with Beats Solo headphones over Bluetooth (yep, it supports that out of the box) and was floored by the experience. From the moment the rumble of bass kicked in during “Bellbottoms” by The Jon Spencer Blues Explosion, I knew this was the right TV for action, music, and cinematic energy. The QLED 4K panel doesn’t just show colour—it delivers it. Deep contrast. Bold reds. Clean whites. Everything pops without feeling artificial. It’s like stunt-driving in your living room, minus the insurance premiums.

Performance: For Streamers Who Want More

This isn't just a pretty face. The Roku Smart Picture settings adapt to what you're watching—so whether you're binging Top Boy, streaming Formula 1 highlights, or diving into late-night docs, the picture adjusts intelligently without you having to dig into menus.

More perks:

• Pause Live TV (yes, even antenna-based broadcasts)

• 200+ free live TV channels

• Sizes ranging from 32" all the way up to 75"

• Starting at just $199.99 (QLED 4K models from $419.99)

  
  

Available now exclusively online at BestBuy.ca and in Best Buy Canada stores as of July 22.

Final Verdict: More Than Worth the Screen Real Estate

Look, size does matter—depending on your space. But if you can fit it, go big. The 75” version is where this TV really wants to live. That immersive cinematic feel? It’s real. And affordable.

Bonus Tip: ROKU Might Be the Sleeper Stock You’re Ignoring

If you like putting your money where your screen is, consider this: mega-investor Cathie Wood (of ARK Invest) has repeatedly highlighted Roku as one of her top tech picks. Her thesis? Roku is not just a hardware brand—it’s an evolving platform and advertising juggernaut in the streaming age.

“Roku is the only pure-play streaming platform left,” Wood said in a recent CNBC interview. “Its operating system gives it more control, more margin potential, and more long-term upside than people realize.”

So if you’re looking for a new TV and a smart stock to keep an eye on, Roku delivers on both screens.