DRAKE'S 'VIEWS' NO. 1 ON BILLBOARD 200 CHART FOR 11TH WEEK
Drake’s Views remains steady at No. 1 on the Billboard 200 albums chart for an 11th nonconsecutive week, as the set earned another 89,000 equivalent album units (down 3 percent) in the week ending July 21, according to Nielsen Music.
Views has now earned the most weeks at No. 1 for an album since Taylor Swift’s 1989 spent its 11th and final week atop the list on the chart dated Feb. 21, 2015. The last album to lead for more than 11 weeks was the Frozen soundtrack (13 weeks, 2014).
The Billboard 200 chart ranks the most popular albums of the week in the U.S. based on multi-metric consumption, which includes traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The new Aug. 6-dated chart (where Views is No. 1) will be posted in full to Billboard’s websites on Tuesday, July 26.
As noted previously, Views has the most weeks at No. 1 for an album by a solo male artist since Billy Ray Cyrus’ Some Gave All wrapped a 17-week run at No. 1 on Oct. 30, 1992. Furthermore, in the last 20 years, only eight albums (including Views) have spent 11 or more weeks at No. 1.
The bulk of Views’ weekly units are derived from streaming equivalent album units, as the set continues to be hugely popular on streaming services. In the latest tracking week, 64 percent of the album’s units came from streams. Eighteen percent are from track equivalent albums, and another 18 percent came from traditional album sales.